A$AP Rocky is proving once again that timing, consistency, and confidence still matter in hip-hop. His latest project, DON’T BE DvMB, is projected to move 119,000 units in its first week, including 45,000 pure sales, setting it up for a strong debut at No. 2 on the Billboard charts.
That milestone marks Rocky’s fourth top-10 album, reinforcing his staying power in an era where long gaps and shifting trends have ended many careers. Despite years of selective releases and fashion-focused moves, Rocky has stepped back into the spotlight with momentum—and the fans clearly showed up.
Industry watchers are calling this a reminder that Rocky never really left; he just moved differently.
Meanwhile, comparisons are already flying. With A$AP Rocky trending upward, some fans are turning their attention to Drake, suggesting the Toronto superstar may need a major moment of his own to reclaim the narrative. Online chatter has been loud, with fans urging Drake to drop “Ice Man” or another heavyweight release to re-energize his base.
The rivalry talk only intensified due to Rocky’s cultural positioning. From music to fashion to family life, he’s currently enjoying a wave of public goodwill—and yes, the Rihanna connection still fuels conversation, whether fair or not. In the eyes of fans, Rocky isn’t just charting well; he’s winning the moment.
While competition has always been part of hip-hop’s DNA, one thing is clear: A$AP Rocky is hot right now, and DON’T BE DvMB confirms that his name still carries weight when it’s time to sell records.
Whether Drake responds or not, this week belongs to Rocky—and the numbers back it up.